The 10 Point Guide to Buying a Beautiful Quality Diamond
We pride ourselves in educating our customers to enable them to make the best choice when buying high quality diamond jewellery. So we've put together a 10 point buying guide to help you on your way.
Engagement Ring Buying Guide For Him
Choosing the perfect engagement ring can be tricky, especially if you’re planning a surprise proposal.
Engagement Ring Buying Guide For Both of You
More and more couples are now choosing to buy the engagement ring together so this guide is for both of you (but really it’s for her). Read on for our expert advice on choosing and buying the perfect engagement ring.
Design Your Own Jewellery
We have an incredible team of Skilled Designers, Diamond Experts and dedicated technology to work with YOU every step of the way.
Choosing Your Setting Metal
Although 18K yellow gold has been the traditional choice for engagement rings, 18K white gold and platinum are currently hugely popular and their silver colour is particularly effective at enhancing the sparkle and brilliance of diamonds.
Choosing Your Setting Style
A beautiful diamond demands an exquisite setting - one that complements the diamond yet doesn't compete with it for the spotlight. Fortunately, finding the perfect setting is much simpler than finding the perfect stone.
Caring For Your Diamond Jewellery
A dirty diamond is a dull diamond. Uncared for, even the most expensive, scintillating stones will soon lose their sparkle. Everyday substances such as make-up, perfume, hairspray and dust cling to the stone reducing its ability to reflect light and dirt accumulates in delicate nooks, especially between the prongs of rings.
Wedding Ring Buying Guide
Of all the elements that go into the big day, the wedding rings are the only things that you’ll carry into the rest of your life together.
Ring Size Chart
How to measure ring size: Tips and tricks for finding the perfect fit, including an all-important ring size chart
The Four C's
WHY YOU NEED TO KNOW ABOUT THE FOUR C'S
The Certificate (the Fifth C)
WHAT IS A DIAMOND CERTIFICATE?
Lab Grown Diamonds
Giving you the chance to purchase a beautiful Lab Grown Diamond.
What is DiamondScore?
Your Guide to our Unique DiamondScore
Diamond Shapes
Shape refers to a diamond’s form. Although you may hear the words ‘shape’ and ‘cut’ used interchangeably, ‘cut’ is more often used to describe the quality of the cutting process.
Conflict Free Diamonds
The world has become more aware of the issue of ‘conflict diamonds’ in recent years, thanks in part to the Leonardo di Caprio film Blood Diamonds, which highlighted how the illegal sale of rough diamonds in African war zones was being used to finance civil war and perpetuate terrible violence.
A Diamond's Anatomy
To understand diamonds, you first need to learn to speak their language. In particular, there are a few special terms that gemmologists use to refer to the different parts of a diamond’s anatomy.
Light Performance
A diamond’s beauty is all about how it handles light. The most stunning diamonds reflect, refract and disperse light in a glorious display of fire, brilliance and scintillation.
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Ethically Sourced Diamonds
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Handmade in the UK
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60 Day Returns